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What is branding?

According to the American Marketing Association, brand is a name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers. A brand may identify one item, a family of items, or all items of that seller. In other words, branding makes your business stand out from the competition.

Does your business have a cohesive look for everything sent out to the public? Brain Industries can design a package of branding materials for your business, including logo, color scheme, website integration, and more.

Please scroll down for examples of our previous branding work.

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Great River City Festival

For the Mason City Downtown Association's Great River City Festival, we created a logo, color scheme, promotional materials, and a booklet including a calendar of events, history articles, photos from the previous year's event and more.